If you’ve ever wanted to monitor the market for Rolex watches
like a stock ticker, we have good news.
StockX, an online retailer that
calls itself the “stock market of things,” just added two more
categories: watches and handbags.
Anyone looking to buy can list a price they’re willing to pay for
an item, while those looking to sell can list what they’re
looking to get for the item.
Users can buy or sell instantly if the item is already listed on
the website for a price they would accept. The prices are then
listed over time so that users can be sure they’re getting a good
StockX previously only offered sneakers before this. At
first, the sneakers were only available to buy as new in box, but
with the new categories, the site is allowing used items to
change hands as long as they are in “excellent” condition. Since
all items are shipped through StockX, they are also authenticated
by the website and evaluated to that standard.
You’ll find all kinds of high-end watches listed on the site.
Among the current most popular items are several models of the
Rolex Submariner and Explorer II, as well as the Cartier
StockX has hired experts in both watches and handbags, as the
website had no prior experience in dealing with these items,
according to a press release announcing the new categories. The
was cofounded by CEO Josh Luber and Cleveland Cavaliers owner
Consumers interested in luxury items like watches and handbags
are increasingly turning to pre-owned goods. No longer looked at
with disdain, the pre-owned market is growing in both dollars and
“There’s been a major shift here over the last four to five years
where people really understand value in a different way,” Alexis
Clarbour, director of pioneer luxury accessory consignment
website Portero.com, told
Business Insider in February.